bookbashuk Chapter 329 Lei Jun's High-Profile Official Announcement
Chapter 329 Lei Jun's High-Profile Official Announcement
"It's a story, and it's also a strategy."
Hearing that Lin Bin's attitude had softened, Lei Jun's tone became even more resolute.
"Transsion and the strategic plan above have proven that this direction is correct."
Just because we lack resources now doesn't mean we won't have them in the future.
First, tell the story well so that Mi fans and investors are willing to spend money.
Once we have the money, we can take it one step at a time.
"Isn't this just empty promises?"
"This isn't just empty promises! This is our long-term plan."
Five years later, when we have the resources, we'll do it again.
"Let's set up the framework first, do preliminary research and development, and conceptual design. We don't need to burn a lot of money, but we need to establish the right image."
Everyone in the meeting room nodded in unison, but what they were really thinking was that this was still just a pie in the sky.
But everyone is considering the possibility of this empty promise.
Lin Bin was the first to question it, and also the first to speak out.
"If you're only doing early-stage research and development and don't need to spend a lot of money, you can give it a try."
Li Wanqiang nodded as well:
"But the prerequisite is that smart home technology must be developed first."
Our Mijia air purifiers, rice cookers, and robot vacuums are all best-selling products in the smart ecosystem. We want to be the first to develop them and pave the way for this path.
Cars are a future thing; let's not get serious about them for at least three to five years.
Lei Jun nodded.
His plan is for much longer than 5 years; he plans to enter the market at least 10 years from now, once the industry chain is fully mature!
Although it's a highly competitive market, I believe that its reputation for high cost-performance will definitely attract Mi Fans.
It's settled then!
The meeting reached a consensus, proposing a comprehensive ecosystem strategy encompassing people, vehicles, and homes, and initiating an automotive business project with an initial nominal investment of 100 billion yuan.
Although it can't compare to the billions in subsidies offered by TransAction, it doesn't lose in terms of momentum.
In reality, only 10 billion yuan of project funds were invested, and resources were concentrated on smart home development first, while automobiles were only involved in early-stage research and development and corresponding concept design.
Release the corresponding PPT according to the schedule.
Lei Jun revised the official announcement on Weibo many times, striving to make every word deeply moving for Mi Fans...
Finally, his official announcement on Weibo... indeed, instantly became a trending topic.
Lei Jun: "Today, I want to share with all Mi Fans and all friends who care about rice a decision we have been preparing for a long time. This is also a new starting point for rice in the next 10 years."
From starting preparations to make mobile phones in 2009, to releasing the first product in 2010, and then entering the Indian market last year, DaMi has always believed that the meaning of technology is to serve people.
Today, I am officially announcing that at the beginning of a new decade, Dami is launching a brand-new strategic upgrade: a complete ecosystem encompassing people, vehicles, and homes!
We will focus on people and use MIUI to achieve seamless cross-device collaboration across three major scenarios: [personal terminals such as mobile phones and tablets], [intelligent spaces in cars], and [intelligent scenarios in the home].
Before leaving home, you can sync navigation from your phone to the car's infotainment system with a single click, and it will also automatically activate home security mode.
Once you get in the car, your phone instantly becomes a car key and control panel, automatically syncing your music, schedule, and office documents with the car.
When you arrive home, the car automatically connects to the air conditioner, lights, and robot vacuum cleaner as soon as it enters the underground garage, allowing you to immediately enjoy a comfortable home.
In the future, your health data, workflows, and entertainment content will flow seamlessly between people, cars, and homes, truly realizing the goal of everything serving people.
To support this strategy, we have officially launched the Dami Automotive Business and the Dami Smart Home Business.
Each project will receive 100 billion yuan in incubation funding and a core R&D team of over 5000 people, with the goal of creating truly intelligent cars and intelligent ecosystems for the future of rice noodles.
I believe many people will ask me why rice is making cars, is it to follow in the footsteps of its competitors?
I can tell you all that this is absolutely not the case.
The real reason is that we have seen that cars have transformed from simple means of transportation into the third largest smart living space after mobile phones and homes.
We have the capability and the responsibility to bring our expertise in intelligent ecosystem experiences to this new scenario.
Please give us some time, and please continue to trust rice.
We will continue to pursue new technologies and user experience with the same dedication we have for making mobile phones, so as not to let down anyone who has placed their trust and expectations.
In the new decade, let's move forward together with Mi Fans!
"I cried!!! From the first Dami car to now, Lei Jun has never let us down. Lei Jun, as soon as the Dami car is released, we will definitely be the first to launch it."
"Only rice can do this job. All these devices are connected, and we will no longer be tormented by the ecological barriers between different brands."
Moreover, I believe that Mr. Lei will have a broader perspective and will leave room for other industries to thrive.
"Hey upstairs, how much for one? Bro, I'm starving, give me a tip!"
With rice of such poor quality, they can't even make a decent mobile phone, let alone a car. They're really not afraid... hehe.
I wonder if the criticisms that Xiaomi fans have been leveling against Transsion cars regarding their quality will backfire.
"Haha, upstairs, isn't that a must? Has this company been sitting on a bouncing horn all this time?"
"Pshaw! The reason DaMi doesn't have money is simply because CEO Lei hasn't raised any funds. If CEO Lei asks, DaMi definitely won't be short of money."
"You think you can fool investors with your words? They're not that stupid!"
It seems that due to the mediocrity of the Xiaomi phone, coupled with the failure to enter the Indian market, the entire internet is pessimistic about Lei Jun's plan this time!
But in fact, Wall Street acted immediately.
Lei Jun also received a bunch of phone calls.
The first call came from Chen Qiming.
The partner at Qiming Venture Partners is his friend and also one of the earliest partners of Dami Company.
At the time, Lei Jun (CEO of Xiaomi) secured an angel round valuation of $500 million based on just a PPT presentation. Later, in the Series A round and the Series A+ round held to enter the Indian market, the other party also led or participated in the investment.
But in recent months, due to the failure in the Indian market and his all-in bet, Chen Qiming has become somewhat resentful.
After all, they invested real money in rice, and now the valuation has jumped from $50 billion to $30 billion, so he understands!
"Mr. Lei, I just finished reading your Weibo post."
Chen Qiming showed no urgency, but the familiarity he had felt before was also gone; this investment felt like a business transaction.
"I'm not here to praise you, I'm here to ask, do you have enough money?"
Lei Jun laughed! Shen Fei is very capable in fighting and making money, but the world isn't just about fighting and killing; it's about human relationships and social interactions!
Just like today, all he needs to do is shout a slogan, and these friends will definitely support him.
"Old Chen, how much are you planning to bet?"
The word "Old Chen" made Chen Qiming sigh silently. Sure enough, he still couldn't bring himself to be ruthless towards Lei Jun.
"Alright, you saw right through me again. I'll just say it directly then."